SWIP Life Design
What if the property isn't the starting point?
Start with the life you want to live.
SWIP Life Design is a private lifestyle discovery experience designed to help you understand where, how and why you want to live — before you make the big decisions.
Private. Personal. No sales pressure.
The problem
Most people know what they want.
Until you ask them.
A sea view. Three bedrooms. Close to restaurants. A good airport connection.
Those answers are useful. But they rarely tell the whole story.
Perhaps the sea view really means space and tranquillity. Perhaps being close to restaurants means wanting energy, spontaneity and a social life. Perhaps the second home is really about creating more time together.
SWIP helps uncover the life behind the specification.
What people say
What they may actually mean
“Sea view”
“Freedom”
“Close to Palma”
“Connection”
“Modern villa”
“Simplicity”
“Walkable”
“Belonging”
How it works
Your life first.
The recommendations second.
01
Discover
A private conversation about how you live today, what is changing and what you're looking for next.
02
Understand
We explore the motivations underneath your stated preferences — lifestyle, pace, people, environment, experiences and priorities.
03
Curate
SWIP begins connecting the dots across places, properties, experiences and trusted partners.
04
Experience
You receive a clearer picture of what your next chapter could actually look like — before committing to it.
Ready when you are
That's SWIP Life Design. Shall we start with your life?
Step 1: a free, no-obligation 15-minute chat with Morten. Pick a time in his calendar — the rest of this page is here if you'd like more detail first.
A conversation, not a questionnaire.
The conversation
Not a questionnaire.
A conversation.
There are things algorithms can discover.
And there are things people only reveal when somebody asks the right question.
SWIP combines human understanding with intelligent discovery.
What would your ideal ordinary Tuesday look like?
What do you want more of in your life?
What are you trying to leave behind?
How important is community?
Do you want energy around you or distance from it?
What does freedom mean to you?
How much of your life should happen outdoors?
Who needs to thrive alongside you?
What would make a move feel successful after twelve months?
Your SWIP life profile
From preferences to possibilities.
Example profile
Mediterranean Flow
Pace
Balanced
Environment
Coastal + urban access
Social energy
Selective but connected
Lifestyle priorities
- Outdoor living
- Food & culture
- Privacy
- Easy international travel
- Active wellbeing
Property direction
Low-maintenance contemporary home within 15–25 minutes of Palma
Experiences
- Sailing
- Local dining
- Cycling
- Arts & culture
- Weekend travel
Your profile evolves as SWIP learns more about what matters to you.
You're always in control of what SWIP learns and remembers.
Beyond property
Because life doesn't stop at the front door.
A home only works when the life around it works too. SWIP looks beyond property to help you understand the ecosystem surrounding your decision.
Property
Neighbourhoods
Food
Wellbeing
Mobility
Culture
Travel
Community
Experiences
Trusted local partners
Human + intelligence
Human understanding.
Intelligent discovery.
Technology should make decisions easier — not make life feel less human.
SWIP combines personal conversation, trusted local knowledge and intelligent discovery to help surface possibilities that might otherwise remain hidden.
Human
Judgment where it matters.
Intelligence
Where it helps.
Who it is for
Life Design may be right for you if…
Considering a move
You're thinking seriously about relocating but haven't decided where.
Buying a second home
You want the property to fit your real lifestyle rather than simply meet a specification.
Changing direction
Your circumstances, priorities or ambitions are evolving.
Exploring Mallorca
You want to understand what actually living here could feel like before making a major commitment.
Currently available in Mallorca
SWIP Life Design is initially being developed through a limited number of private Mallorca conversations.
This early phase allows us to personally understand what people need before turning the experience into something larger.
No obligation. No property sales pitch.
Don't start with the house.
Start with the life.
A better decision begins with a better understanding of what you're actually looking for.